Media personality and businesswoman, Kim Kardashian West, has announced the upcoming launch of her KKW Beauty line at all Ulta Beauty stores across America.
The KKW products will launch in the leading American beauty and health store, Ulta Beauty, on Sunday, 20 October 2019, and was announced in a promotional post from Kim on Tuesday, 8 October 2019. The post showed a profile image of Kim, showcasing the natural shades from her KKW Beauty collection and was captioned, “I’m so excited to launch KKW Beauty in Ulta Beauty on October 20!! I can’t wait to make KKW Beauty more accessible and available for you guys to swatch and find your perfect shades in person.”
The brand also took to social media on Tuesday, 8 October 2019, to announce a promotional special on its website for the month of October, which allows online shoppers to receive a free KKW X ARGENIS Crème Colour Stick, for purchases over 30 dollars. The promotion also allows customers to have a choice of two colours for purchases over 50 dollars and a choice of three for purchases over 70 dollars.
The KKW Beauty range comprises a host of matte eyeshadows and blushers, ranging from 45 dollars to 85 dollars. It also includes matte lipsticks, eyeliners, bronzers, highlighters and the latest craze – skin perfecting body foundation. Ulta Beauty is an American chain store which houses various make-up and fragrance brands.