Maps Maponyane received a free and spontaneous promotional campaign for his Buns Out business, following the inception of the Raps Maponyane trend on Twitter.
Maps Maponyane took to Twitter on Monday, 3 May 2021, to endorse the Raps Maponyane trend. The trend functioned to promote his newly opened Buns Out restaurant in Norwood, which is proof of the popularity of his business, which was established in 2019. The opening of the new store marks the third Buns Out restaurant in the growing franchise.
The Raps Maponyane trend was started by popular graphic designer, David Tshabalala, who is behind the iconic graphics used to commemorate icons and monuments on social media. Tshabalala started the trend by writing, “Had a Buns Out burger and fell sleepy. Call me Naps Maponyane.”
It was not long before other Twitter users shared their own variations of similar rhymes. However, the most commonly used hashtag was inspired by a tweet that read, “I want to eat it while listening to hip-hop. Raps Maponyane.”
See the posts below.
Had a Buns Out Burger and fell sleepy. Call me Naps Maponyane.
— David Tshabalala (@SlayingGoliath) May 2, 2021
🤣🤣🤣 Not gonna lie, that was a good one, I need to give credit where credit is due.
Daps Maponyane. https://t.co/ofANhCwQWx
— Mr. Buns/Buns Out/Abuti Buns/Lebunza/Breadwinner (@MapsMaponyane) May 3, 2021