Stars turn out for the Giordano launch at the Glen Shopping Centre

Fashion stakes were high at the launch of the Giordano brand in South Africa on Monday, 3 September 2018.

Giordano International launched its first store in Hong Kong 37 years ago. The brand now boasts over 2,800 stores in 40 countries worldwide. South Africa was added to the list of host countries on Monday, 3 September as a store was launched at the Glen Shopping Centre in Johannesburg South.

South African celebrity personalities turned out for the event in their finest attire. Host for the event, actress Nomzamo Mbatha stunned in a multicoloured off the shoulder chiffon jumpsuit.

Other famous faces in attendance were Tino Chinyani, socialite Mika Stefano, actress and television personality Mbali Nkosi, MTV host and social media influencer Farieda Metsileng and reality television star Tebogo ‘Pinkygirl’ Mekgwe.

The brand has partnered with a few of these local celebrities to debut their collection in South Africa. The likes of Tino Chinyani, Mika Stefano and Pinkygirl will be tasked with previewing certain Giordano’s looks as well as advising consumers on how to style these pieces.

Marketing and public relations specialist Jay Badza was also spotted at the event. He posed alongside Nomzamo Mbatha after the event. “Not only is she a consummate professional, she also has a heart of gold. ?? #GiordanoZA people”, he wrote of the seasoned host. Mbatha later replied in a tweet, writing, “You’re the very best @jaybadza47”.